Dr. Karin Teichmann

Assistant Professor
+43 (0) 512 507 72406
o.4.52
Contact me via e-mail
Academic History
since 2010
Assistant Professor at the Department of Strategic Management, Marketing and Tourism, University of Innsbruck
2005 - 2009
Doctoral Studies in Social and Economic Sciences at the Vienna University of Economics and Business (WU Wien), Austria. Title of the dissertation: “Knowledge-related factors and information search in the context of trip planning and travelling“
2004
Studies abroad at the School of Economics and Commercial Law, Gothenburg, Sweden
Professional Experience
2005 - 2010
Research and Teaching Assistant at the Institute for Tourism and Leisure Studies at the Vienna University of Economics and Business (WU Wien), Austria
Projects
The Role of Advice in Promoting Sustainable Products, Corporate Social Responsibility and Marketing of Local Products, Wettbewerbsfähigkeit von Destinationen: Der Kampf um "Regalfläche" im Consideration Set von Reisenden (finanziert durch: Kleinprojekte von WU-AssistentInnen), Interlinking E-Tourism and Marketing Science (finanziert durch: Jubiläumsfonds der Oesterreichischen Nationalbank)
Memberships
Verband der Hochschullehrer für Betriebswirtschaft
European Marketing Academy
Research
Research Focus
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Customer Advice Seeking
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Consumer Expertise
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Customer-Company Communication
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Luxury Brands
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Product Sustainability
Current Publications
Teichmann, K. 2021 (accepted). Loyal customers’ tipping points of spending for services: a reciprocity perspective. Forthcoming in European Journal of Marketing. |
Matzler, K., Mazanec, J., Strobl, A., Teichmann, K. 2021. Customer satisfaction management: Exploring temporal changes in nonlinearities in satisfaction formation of skiers, Problems and Perspectives in Management 19(2), 398-417. |
Scholl-Grissemann, U., Stokburger-Sauer, N.E., Teichmann, K. 2020. The Importance of Perceived Fairness in Product Customization Settings. The Service Industries Journal. DOI: 10.1080/02642069.2020.1819252 |
Scholl-Grissemann, U., Peters, M., Teichmann, K. 2020. When Climate-Induced Change Reaches Social Media: How Realistic Travel Expectations Shape Consumers' Attitudes toward the Destination, Journal of Travel Research 59(8), 1413-1429. |
Reitsamer, B.F., Streicher, M.C., Teichmann, K. 2020. Sensorimotor Experiences in Servicescapes Predict Attitude Formation Through Memory Dynamics: A Longitudinal Study, Psychology & Marketing 37(3): 479-487. |