Dr. Karin Teichmann

teichmann22crop

Assistant Professor

  +43 (0) 512 507 72406

  Karin.Teichmann[at]uibk.ac.at

  o.4.52

 Contact me via e-mail


Academic History

since 2010

Assistant Professor at the Department of Strategic Management, Marketing and Tourism, University of Innsbruck

2005 - 2009

Doctoral Studies in Social and Economic Sciences at the Vienna University of Economics and Business (WU Wien), Austria. Title of the dissertation: “Knowledge-related factors and information search in the context of trip planning and travelling“

2004

Studies abroad at the School of Economics and Commercial Law, Gothenburg, Sweden

Professional Experience

2005 - 2010

Research and Teaching Assistant at the Institute for Tourism and Leisure Studies at the Vienna University of Economics and Business (WU Wien), Austria

Projects

The Role of Advice in Promoting Sustainable Products, Corporate Social Responsibility and Marketing of Local Products, Wettbewerbsfähigkeit von Destinationen: Der Kampf um "Regalfläche" im Consideration Set von Reisenden (finanziert durch: Kleinprojekte von WU-AssistentInnen), Interlinking E-Tourism and Marketing Science (finanziert durch: Jubiläumsfonds der Oesterreichischen Nationalbank)

Memberships

VHB

Verband der Hochschullehrer für Betriebswirtschaft

EMAC

European Marketing Academy

Research

Research Focus

  • Customer Advice Seeking

  • Consumer Expertise

  • Customer-Company Communication

  • Luxury Brands

  • Product Sustainability

Current Publications

Mooradian, T., Matzler, K., Strobl, A., Teichmann, K. 2022. Tell me where you come from and I know what makes you tick: Managing the consumer personality–satisfaction link in diverse cultures. Journal of Consumer Behaviour. DOI: 10.1002/cb.2123

Teichmann, K. 2021. Loyal Customers’ Tipping Points of Spending for Services: A Reciprocity Perspective. European Journal of Marketing 15(13): 202-229.

Matzler, K., Mazanec, J., Strobl, A., Teichmann, K. 2021. Customer satisfaction management: Exploring temporal changes in nonlinearities in satisfaction formation of skiers. Problems and Perspectives in Management 19(2): 398-417.

Scholl-Grissemann, U., Stokburger-Sauer, N.E., Teichmann, K. 2020. The Importance of Perceived Fairness in Product Customization Settings. The Service Industries Journal 42(11-12): 823-828. DOI: 10.1080/02642069.2020.1819252

Scholl-Grissemann, U., Peters, M., Teichmann, K. 2020. When Climate-Induced Change Reaches Social Media: How Realistic Travel Expectations Shape Consumers' Attitudes toward the Destination. Journal of Travel Research 59(8): 1413-1429.

Reitsamer, B.F., Streicher, M.C., Teichmann, K. 2020. Sensorimotor Experiences in Servicescapes Predict Attitude Formation Through Memory Dynamics: A Longitudinal Study. Psychology & Marketing 37(3): 479-487.
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