Master Program Strategic Management and Innovation 

innovation_management.jpgInnovation Management

The course Innovation Management fosters the discussion and critical reflection of knowledge and innovation as crucial resources for gaining substantial competitive advantages. In addition, students work with concepts and methods for implementing knowledge and innovation management in organizations.


The course Entrepreneurship provides an application-oriented approach to starting and running a business by taking aspiring students and future entrepreneurs through each phase of founding a real new business venture.

data.pngResearch Methods

In the course Research Methods, students learn about different qualitative, as well as quantitative research methods and how to apply them in research projects. Each step is covered: a critical literature review, the choice of an appropriate research design, and the different ways of generating and analyzing data.


Creativity and Change Management

In the Creativity and Change Management course, students discuss the theoretical foundations of encouraging, managing and maintaining creativity and change in organizations. Followed by an in-depth consideration of methods and concepts used for designing creative processes and implementing change. Students develop the competence to design and foster creative processes and to trigger and implement change in a sustainable manner.


Master Thesis Begleitseminar

The working group serves to support the ongoing master theses. The work is presented, partial aspects are discussed in depth and theoretical as well as research methodological aspects are deepened. It enables students to design and conduct a scientific study and present the research findings in a variety of contexts.

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