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Curriculum vitae:

I completed my Bachelor's degree in Business Administration in 2020 in Thailand, where I first developed a strong foundation in business principles and management practices. After graduation, I wanted to push myself further—both personally and academically—which led me to Austria to pursue a Master's in Strategic Management and Innovation at the University of Innsbruck. I completed the program in 2024.

Throughout my academic journey, I have remained deeply curious about the intersection of emerging technologies and business, with a particular interest in the adoption of Artificial Intelligence (AI) in organizational settings. This passion has led me to pursue a PhD, focusing on Generative AI (GenAI), digital platforms, and the exploration of hidden biases that may emerge within these systems.

Publications

 

(Note: Download of Publications (PDFs) only for your personal, non commercial use. Not for any redistribution.)