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      DER MARKETER
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Der Marketer

The Marketing Team's biannual Marketing Magazine

Since winter 1995/96 we have published our magazine "Der MARKETER" at the beginning of each semester. The "Marketer" is our medium for staying in touch with and informing our students, sponsors, friends, guests, and all others that are interested in learning more abut us and our work.

Contents

• The "Research" section details current projects, recent conference contributions, new publications, and completed dissertations. This section is not only meant to exhibit some of our work, but also as a tool for others to use.
• In the "Literature" section, readers are presented with relevant publications, while the matters in the "Event" section should be seen as open invitations to the readers.
• The "Success-Story" portion introduces alumni who have attained executive positions in their respective organizations and continue to move their companies toward success.
• All who are keen on department gosip will find the "Team" section of interest.

Subscription

"Der Marketer" is a German-Language publication. Subscription is free of charge.
If you would like to receive a hard copy of "Der Marketer", then send a short email, including your address, to Pauline Fusseis at marketing@uibk.ac.at