cube_s.gif Dr. Katja Hutter

Publikationen 2017

Beiträge in Büchern / Zeitschriften

Zeitschriftenaufsatz (Originalarbeit)
  • Faullant, Rita; Füller, Johann; Hutter, Katja (2017): Fair play: Perceived fairness in crowdsourcing competitions and the customer relationship-related consequences.
    In: Management Decision 55/9, S. 1924 - 1941. (DOI) (Weblink)

  • Füller, Johann; Hutter, Katja; Hautz, Julia; Matzler, Kurt (2017): The Role of Professionalism in Innovation Contest Communities.
    In: Long Range Planning 50/2, S. 243 - 259. (DOI)

  • Füller, Johann; Lechle, Matthias; Hutter, Katja (2017): Next Generation Internet - Video bewegt.
    In: Marketing Review St.Gallen 2, S. 14 - 24. (Weblink)

  • Hauser, Florian; Hautz, Julia; Hutter, Katja; Füller, Johann (2017): Firestorms: Modeling conflict diffusion and management strategies in online communities.
    In: JOURNAL OF STRATEGIC INFORMATION SYSTEMS 26/4, S. 285 - 321. (DOI) (Weblink)

  • Hutter, Katja; Nketia, Bright Adu; Füller, Johann (2017): Falling Short with Participation — Different Effects of Ideation, Commenting, and Evaluating Behavior on Open Strategizing.
    In: Long Range Planning 50/3, S. 355 - 370. (DOI)

Zeitschriftenbeitrag, transferorientierter
  • Füller, Johann; Hutter, Katja (2017): Wenn Digitale Innovation die Unternehmensbewertung beflügelt - Neue Kennzahlen sind gefragt.
    In: M&A Review 2017/9, S. 314 - 319. (Weblink)



Funktionen und Mitgliedschaften 2017

  • Hutter, Katja: Gutachter.
    Journal of Interactive Marketing, 01.05.2015 lfd.



Akademische Leistungen 2017

Betreuung von Abschlussarbeiten

  • Hutter, Katja: Bender, Pia: THE SHARING ECONOMY APPROACH FOR B2B BUSINESSES - Development of a go-to-market Strategy for Sony DADC in Europe (2017).

  • Hutter, Katja: Kruse, Nicola Birgitta: The Sharing Economy Approach for B2B Businesses - Development of a go-to-market Strategy for Sony DADC in Europe (2017).

  • Hutter, Katja: Mühlbacher, Jürgen: Broadcast search within a global company: How characteristics of questions influence origin and number of responses received (2017).

  • Hutter, Katja: Zaric, Marko: TRUST IN ROBO-ADVISORS (2017).

  • Hutter, Katja: Winding, Johanna: The Transformation from Banker to Innovator (2016 - 2017).



Publikationen 2016

Beiträge in Büchern / Zeitschriften

Zeitschriftenaufsatz (Originalarbeit)
  • Matzler, Kurt; Füller, Johann; Hutter, Katja; Hautz, Julia; Stieger, Daniel (2016): Crowdsourcing strategy: how openness changes strategy work.
    In: Problems and Perspectives in Management 14/3/cont. 2, S. 450 - 460. (DOI) (Weblink)

Sammelbandaufsatz (Originalarbeit)
  • Füller, Johann; Hutter, Katja; Koch, Giordano (2016): Crowdsourcing in the Tourism Industry: From Idea Generation Towards Merchandizing User-Generated Souvenirs.
    In: Egger, Roman; Gula, Igor; Walcher, Dominik: Open Tourism: Open Innovation, Crowdsourcing and Co-Creation Challenging the Tourism Industry. Dordrecht - Heidelberg - London - New York - Berlin: Springer (= Tourism on the Verge), ISBN 978-3-642-54088-2, S. 277 - 289. (DOI) (Weblink)



Funktionen und Mitgliedschaften 2016

  • Hutter, Katja: Gutachter.
    California Management Review, Berkeley, 01.02.2016.

  • Hutter, Katja: Gutachter.
    Journal of Interactive Marketing, 01.05.2015 lfd.



Akademische Leistungen 2016

Betreuung von Abschlussarbeiten

  • Hutter, Katja: Winding, Johanna: The Transformation from Banker to Innovator (2016 - 2017).

  • Hutter, Katja: Bolzer, Sophie: Crowd Preferences in Knowledge Markets: A Conjoint Analysis of File-Sharing Platforms (2016).

  • Hutter, Katja: Fecher, Florian: Consumers' Choice Of Mobile Banking: An Integrated Choice and Latent Variable Model (2016).

  • Hutter, Katja: Greppmayr, Sandro: User Innovation in Healthcare: Differences of User Groups in an Innovation Contest (2016).

  • Hutter, Katja: Krug, Denise: Revolutionary Change in the Banking Industry?
    Crowdfunding as Business Model Innovation for Banks (2016).

  • Hutter, Katja: Seidel, Florian Alexander: GENY´S PAYMENT BEHAVIOR WITH A PREPAID CREDIT CARD AND THEIR CUSTOMER LIFETIME VALUE IN TIMES OF FINTECH SERVICES (2016).



Publikationen 2015

Beiträge in Büchern / Zeitschriften

Zeitschriftenaufsatz (Originalarbeit)
  • Hutter, Katja; Füller, Johann; Hautz, Julia; Bilgram, Volker; Matzler, Kurt (2015): Machiavellianism or Morality: Which Behavior Pays Off In Online Innovation Contests?
    In: JOURNAL OF MANAGEMENT INFORMATION SYSTEMS 32/3, S. 197 - 228. (DOI) (Weblink)

  • Kathan, Wolfgang; Hutter, Katja; Füller, Johann; Hautz, Julia (2015): Reciprocity vs. Free-Riding in Innovation Contest Communities.
    In: Creativity and Innovation Management 24/3, S. 537 - 549. (DOI) (Weblink)

Sammelbandaufsatz (Originalarbeit)
  • Hutter, Katja; Füller, Johann (2015): The New Normal of Innovation Management: Towards a Dual-Open and Closed-Innovation Logic.
    In: Herstatt, Cornelius; Ehls, Daniel: Open Source Innovation: The Phenomenon, Participant's Behavior, Business Implications. London; New York [u.a.]: Routledge, ISBN 978-1-138-80202-5, S. 290 - 301. (Weblink)



Vorträge 2015

Präsentationen auf Kongressen, Tagungen o.Ä.

Konferenzvortrag (auf Einreichung / Anmeldung)
  • Vortragende/r: Füller, Johann Co-AutorInnen: Hutter, Katja: Crowdsourcing Social Innovation.
    13th Open and User Innovation Society Meeting, Lissabon, 13.07.2015. (Weblink)

  • Vortragende/r: Hutter, Katja: Equity-based Crowdfunding: Is it disrupting the Real Estate Industry?
    13th Open and User Innovation Society Meeting, Lissabon, 14.07.2015. (Weblink)

  • Vortragende/r: Tellis, Gerard J. Co-AutorInnen: Füller, Johann; Hutter, Katja; Riedl, Christopher: Crowdsourcing innovations: external versus internal incentives in activity and performance.
    44th European Marketing Academy Conference (EMAC 2015), Leuven, 28.05.2015. (Weblink)



Funktionen und Mitgliedschaften 2015

  • Hutter, Katja: Gutachter.
    R&D Management, Oxford, 01.07.2015.

  • Hutter, Katja: Gutachter.
    Journal of Interactive Marketing, 01.05.2015 lfd.

  • Hutter, Katja: Gutachter.
    Creativity and Innovation Management, Chichester, 01.05.2015.



Akademische Leistungen 2015

Preise, Auszeichnungen und Ehrungen

  • Hautz, Julia; Füller, Johann; Hutter, Katja; Thürridl, Carina: Best Paper Award 2015 (2015). (Weblink)

  • Lakhani, Karim R.; Hutter, Katja; Healy Pokrywa, Stephanie; Füller, Johann: The Case Centre Awards and Competitions 2015: Open Innovation at Siemens (2015). (Weblink)

Betreuung von Abschlussarbeiten

  • Hutter, Katja: Fröhlich, Simon: OPEN STRATEGY IN SPORTS BUSINESS
    How internal strategy dialogues can be triggered through an Online Idea & Creativity Contest (2015).

  • Hutter, Katja: Fuger, Simon: CROWDSOURCING SOCIAL INNOVATION: Exploring the Influence of Interaction Behavior on Idea Quality (2015).

  • Hutter, Katja: Gaßner, Georg Johannes: Medical Innovation on the death bed
    Open Innovation as a remedy (2015).

  • Hutter, Katja: Vitzthum, Katharina: Crowdinvesting as Alternative Financing of Commercial Real Esate: Expanding and Disrupting? (2015).

  • Hutter, Katja: Wachter, Katharina Jutta: Crowdfunding for Real Estate in Germany - a Disruptive Alternative for Investments? (2015).



Publikationen 2014

Beiträge in Büchern / Zeitschriften

Zeitschriftenaufsatz (Originalarbeit)
  • Füller, Johann; Hutter, Katja; Hautz, Julia; Matzler, Kurt (2014): User Roles and Contributions in Innovation-Contest Communities.
    In: JOURNAL OF MANAGEMENT INFORMATION SYSTEMS 31/1, S. 273 - 308. (DOI)

  • Hautz, Julia; Füller, Johann; Hutter, Katja; Thürridl, Carina (2014): Let Users Generate Your Video Ads? The Impact of Video Source and Quality on Consumers' Perceptions and Intended Behaviors.
    In: JOURNAL OF INTERACTIVE MARKETING 28/1, S. 1 - 15. (DOI) (Weblink)

  • Kathan, Wolfgang; Matzler, Kurt; Füller, Johann; Hautz, Julia; Hutter, Katja (2014): Open innovation in SMEs: a case study of a regional open innovation platform.
    In: Problems and Perspectives in Management 12/1, S. 16 - 26. (Weblink)

Sammelbandaufsatz (Originalarbeit)
  • Füller, Johann; Hutter, Katja; Gebauer, Johannes; Pirker, Clemens (2014): How to Identify Great Designs: The Subjectivity of Design Evaluations.
    In: Leimeister, J.M.; Rajagopalan: Virtual Communities. Armonk, NY: M.E. Sharpe (= Advances in Management Information Systems (AMIS), 20), S. 119 - 131. (Weblink)

  • Füller, Johann; Lemmer, Sandra; Hutter, Katja (2014): Crowdsourcing: How Social Media and the Wisdom of the Crowd Change Future Companies.
    In: Gassmann, Oliver; Schweitzer, Fiona: Management of the Fuzzy Front End of Innovation. Dordrecht - Heidelberg - London - New York - Berlin: Springer, ISBN 978-3-319-01056-4, S. 243 - 249. (DOI)

  • Matzler, Kurt; Füller, Johann; Koch, Britta; Hautz, Julia; Hutter, Katja (2014): Open Strategy - A New Strategy Paradigm?
    In: Matzler, Kurt; Pechlaner, Harald; Renzl, Birgit: Strategie und Leadership. Festschrift für Hans H. Hinterhuber. Wiesbaden: Springer Gabler, ISBN 978-3-658-04056-7, S. 37 - 55. (DOI) (Weblink)

Sonstige Publikationen

elektronische Publikation, wissenschaftliche
  • Lakhani, Karim R.; Hutter, Katja; Friar, Greta (2014): Prodigy Network: Democratizing Real Estate Design and Financing. Harvard Business School Case 614-064. (Weblink)



Vorträge 2014

Präsentationen auf Kongressen, Tagungen o.Ä.

Konferenzvortrag (auf Einreichung / Anmeldung)
  • Vortragende/r: Bilgram, Volker Co-AutorInnen: Füller, Johann; Hutter, Katja; Hautz, Julia; Matzler, Kurt: Machiavellianism or morality - Which behaviour pays off in innovation contests?
    21st International Product Development Management Conference (IPDMC), Limerick, 16.06.2014. (Weblink)

  • Vortragende/r: Hutter, Katja: Open vs. Closed Innovation – Or should organizations implement both?
    The R&D Management Conference 2014 "Connecting High Value Solutions with Future Markets", Stuttgart, 05.06.2014. (Weblink)

  • Vortragende/r: Hutter, Katja Co-AutorInnen: Füller, Johann; Hautz, Julia; Thürridl, Carina: Don’t mess with the crowd! The emergence and management of crowdsourcing disasters.
    74th Annual Meeting of the Academy of Management (AOM), Philadelphia, 04.08.2014. (Weblink)

  • Vortragende/r: Hutter, Katja Co-AutorInnen: Matzler, Kurt; Füller, Johann; Hautz, Julia; Stieger, Daniel: Social Media and Open Strategy: Towards a Research Agenda.
    Pre-ECIS2014 Workshop: Social Information Systems, Tel Aviv, 08.06.2014. (Weblink)

  • Vortragende/r: Matzler, Kurt; Hutter, Katja Co-AutorInnen: Füller, Johann; Hautz, Julia; Stieger, Daniel: Crowdsourcing strategy: How openness changes strategy work – towards a research agenda.
    Oxford Workshop and Special Issue of LONG RANGE PLANNING on “OPEN STRATEGY: TRANSPARENCY AND INCLUSION IN STRATEGY PROCESSES”, Oxford, 30.06.2014. (Weblink)

  • Vortragende/r: Nketia, Bright Co-AutorInnen: Hutter, Katja; Strebel, Raphael; Matzler, Kurt; Füller, Johann: Open Strategy in R&D Management.
    The R&D Management Conference 2014 "Connecting High Value Solutions with Future Markets", Stuttgart, 04.06.2014. (Weblink)

  • Vortragende/r: Riedl, Christopher Co-AutorInnen: Füller, Johann; Hutter, Katja: The Impact of Incentive Preferences on Crowd Behavior.
    12th Annual Open and User Innovation Workshop, Boston, 28.07.2014. (Weblink)



Projekte, Stipendien und sonstige Drittmittel 2014

Projekte

  • Hutter, Katja: Does Fairness Matter in Idea and Design Contests? The Perceived Fairness and its Consequences.
    Leopold-Franzens-Universität Innsbruck - Vizerektorat für Forschung, Förderbeiträge - Aktion D. Swarovski KG
    01.10.2011 - 30.06.2014

Stipendien

  • Hutter, Katja: Idea Contests: Incentives, User Types & Contribution Behavior.
    Fonds zur Förderung der wissenschaftlichen Forschung (FWF), Erwin-Schrödinger-Auslandsstipendium
    01.01.2013 - 30.06.2014



Akademische Leistungen 2014

Betreuung von Abschlussarbeiten

  • Hutter, Katja: Gutierrez, Veronika: Towards a Characterization of an "Open Innovation" climate and culture (2014).

  • Hutter, Katja: Strebel, Raphael Markus: Open Strategy: A New Approach to Strategy Formation (2014).



Publikationen 2013

Selbstständige Veröffentlichungen

Schulbuch / Lehrbuch, nicht-wissenschaftliches
  • Matzler, Kurt; Hautz, Julia; Füller, Johann; Hutter, Katja (2013): Der Open-Innovation Leitfaden für Klein- und Mittelbetriebe in Südtirol. Ein Praxishandbuch. Innsbruck: Studia Universitätsverlag. ISBN 978-3-902652-79-9. (Weblink)

Beiträge in Büchern / Zeitschriften

Zeitschriftenaufsatz (Originalarbeit)
  • Hutter, Katja; Hautz, Julia; Dennhardt, Severin; Füller, Johann (2013): The impact of user interactions in social media on brand awareness and purchase intention: the case of MINI on Facebook.
    In: Journal of Product and Brand Management 22/5/6, S. 342 - 351. (Weblink)

  • Hutter, Katja; Hautz, Julia; Repke, Karina; Matzler, Kurt (2013): Open innovation in small and micro enterprises.
    In: Problems and Perspectives in Management 11/1, S. 12 - 22. (Weblink)

Sammelbandaufsatz (Originalarbeit)
  • Füller, Johann; Hutter, Katja; Hautz, Julia (2013): The Future of Crowdsourcing: From Idea Contests to MASSive Ideation.
    In: Huff, Anne Sigismund; Möslein, Kathrin M.; Reichwald, Ralf: Leading Open Innovation. Cambridge, MA: MIT Press, ISBN 978-0-262-01849-4, S. 241 - 261. (Weblink)

Sonstige Publikationen

elektronische Publikation, wissenschaftliche
  • Lakhani, Karim R.; Hutter, Katja; Healy Pokrywa, Stephanie; Füller, Johann (2013): Open Innovation at Siemens. (Weblink)



Vorträge 2013

Präsentationen auf Kongressen, Tagungen o.Ä.

Konferenzvortrag (auf Einreichung / Anmeldung)
  • Vortragende/r: Hautz, Julia Co-AutorInnen: Koch, Britta; Matzler, Kurt; Füller, Johann; Hutter, Katja: Open strategy - A new strategy paradigm.
    11th International Open and User Innovation Workshop, Brighton, 16.07.2013. (Weblink)

  • Vortragende/r: Hautz, Julia Co-AutorInnen: Matzler, Kurt; Füller, Johann; Koch, Britta; Hutter, Katja: Open strategy: Applying Principles of Open Innovation on Strategizing Processes.
    Strategizing Open Innovation: foundations for new approaches, Bath, 19.09.2013. (Weblink)

  • Vortragende/r: Hautz, Julia; Bjoerk, Jennie; Magnusson, Mats Co-AutorInnen: Füller, Johann; Hutter, Katja; Karlsson, Magnus: Ideation In Firm Internal Communities - The Effects Of Roles And Collaboration Structures.
    20th International Product Development Management Conference (IPDMC) “Re-Enchanting Technology”, Paris, 25.06.2013. (Weblink)

  • Vortragende/r: Hutter, Katja Co-AutorInnen: Faullant, Rita; Füller, Johann: Fair play: Perceived fairness in crowdsourcing communities and behavioral consequences.
    73rd Annual Meeting of the Academy of Management: Capitalism in Question, Orlando, 13.08.2013.

  • Vortragende/r: Hutter, Katja Co-AutorInnen: Füller, Johann; Hautz, Julia; Matzler, Kurt: Virtual Co-Creation from a Stakeholder Network Perspective.
    42nd European Marketing Academy Conference (EMAC), Istanbul, 06.06.2013. (Weblink)

  • Vortragende/r: Hutter, Katja Co-AutorInnen: Füller, Johann; Riedl, Christoph: Crowdsourcing Social Innovation: The Impact of Incentive Preference on Contribution Behavior.
    11th International Open and User Innovation Workshop, Brighton, 16.07.2013. (Weblink)

  • Vortragende/r: Kathan, Wolfgang Co-AutorInnen: Hutter, Katja; Füller, Johann: Reciprocity in Innovation Contest Communities - Reciprocity vs. Free-Riding in an Environment of Competition.
    Third Workshop on Social Network Analysis in Applications - SNAA 2013, Niagara Falls, 25.08.2013. (Weblink)

  • Vortragende/r: Kohler, Thomas Co-AutorInnen: Hutter, Katja; Füller, Johann: Crowdsourcing Social Innovation.
    42nd European Marketing Academy Conference (EMAC), Istanbul, 06.06.2013. (Weblink)

  • Vortragende/r: Matzler, Kurt Co-AutorInnen: Füller, Johann; Hautz, Julia; Hutter, Katja: OPEN STRATEGY: HARNESSING THE COLLECTIVE INTELLIGENCE OF AN ORGANIZATION IN STRATEGIZING.
    ICKEM 2013 - 11th International Conference on Knowledge, Economy and Management, Valletta, 27.11.2013. (Weblink)



Projekte, Stipendien und sonstige Drittmittel 2013

Projekte

  • Hutter, Katja: Does Fairness Matter in Idea and Design Contests? The Perceived Fairness and its Consequences.
    Leopold-Franzens-Universität Innsbruck - Vizerektorat für Forschung, Förderbeiträge - Aktion D. Swarovski KG
    01.10.2011 - 30.06.2014

  • Hutter, Katja; Hautz, Julia: Good, Better, Best – How to identify the best contributions in online idea and design contests?
    Leopold-Franzens-Universität Innsbruck - Vizerektorat für Forschung, Nachwuchsfördermittel aus der Nachwuchsförderung der LFU
    01.10.2011 - 31.12.2013

Stipendien

  • Hutter, Katja: Idea Contests: Incentives, User Types & Contribution Behavior.
    Fonds zur Förderung der wissenschaftlichen Forschung (FWF), Erwin-Schrödinger-Auslandsstipendium
    01.01.2013 - 30.06.2014



Funktionen und Mitgliedschaften 2013

  • Hutter, Katja: Gutachterin (mehrere Einzelgutachten).
    European Journal of International Management, Olney, 14.05.2013 - 29.08.2013.

  • Hutter, Katja: Gutachterin (mehrere Einzelgutachten).
    Creativity and Innovation Management, Chichester, 16.04.2013 - 28.08.2013.



Akademische Leistungen 2013

Preise, Auszeichnungen und Ehrungen

  • Kathan, Wolfgang; Hutter, Katja; Füller, Johann: Best Paper Award SNAA2013 (to Award the most significant contribution to the 3rd Workshop on Social Network Analysis in Applications) (2013). (Weblink)

Betreuung von Abschlussarbeiten

  • Hutter, Katja: Kulmitzer, Petra: SOCIAL COLLABORATION - WHICH ORGANIZATIONAL CULTURAL FACTORS INFLUENCE ITS SUCCESS (2013).

  • Hutter, Katja: Prassl, Christopher: Integrating Users in Health Care: Identifying Innovative Users for Open Health Communities in the Field of Rare Diseases (2013).

  • Hutter, Katja: Troppmair, Lena: The Impact of Personal Characteristics on Network Position and Creative Contribution (2013).

  • Hutter, Katja: Oberhofer, Manuela: The Role of Online Community Behavior in Attitude Formation, Word-of-Mouth and Sampling Behavior on Consumers´ Final Purchase Decision (2012 - 2013).



Publikationen 2012

Beiträge in Büchern / Zeitschriften

Zeitschriftenaufsatz (Originalarbeit)
  • Füller, Johann; Hutter, Katja (2012): „Im Spiel liegt die Wahrheit” - Games zur Insights-Generierung.
    In: Marketing Review St.Gallen 2, S. 26 - 32. (Weblink)

  • Füller, Johann; Hutter, Katja; Fries, Mirijam (2012): Crowdsourcing for goodness sake: Impact of incentive preference on contribution behavior for social innovation.
    In: Advances in International Marketing 23/11, S. 137 - 159. (DOI)

  • Füller, Johann; Matzler, Kurt; Hutter, Katja; Hautz, Julia (2012): Consumers' Creative Talent: Which Characteristics Qualify Consumers for Open Innovation Projects? An Exploration of Asymmetrical Effects.
    In: Creativity and Innovation Management 21/3, S. 247 - 262. (DOI) (Weblink)

Beitrag in Proceedingsband (Full Paper)
  • Füller, Johann; Müller, Julia; Hutter, Katja; Matzler, Kurt; Hautz, Julia (2012): Virtual Worlds as Collaborative Innovation and Knowledge Platform.
    In: Sprague, R.: Proceedings of the 45th Annual Hawaii International Conference on System Sciences (HICSS 2012). Los Alamitos, California: Conference Publishing Services (CPS) - IEEE Computer Society, ISBN 978-0-7695-4525-7, S. 1003 - 1012. (Weblink)

  • Füller, Johann; Schroll, Roland; Dennhardt, Severin; Hutter, Katja (2012): Social Brand Value and the Value enhancing Role of Social Media Relationships for Brands.
    In: Sprague, R.: Proceedings of the 45th Annual Hawaii International Conference on System Sciences (HICSS 2012). Los Alamitos, California: Conference Publishing Services (CPS) - IEEE Computer Society, ISBN 978-0-7695-4525-7, S. 3218 - 3227. (Weblink)



Vorträge 2012

Präsentationen auf Kongressen, Tagungen o.Ä.

Konferenzvortrag (auf Einreichung / Anmeldung)
  • Vortragende/r: Füller, Johann; Hutter, Katja: ScrapLab: How to find innovative and sustainable designs made of scrap? Impact of Incentive Preference on Contribution Behavior.
    10th Annual International Open and User Innovation Workshop, Boston, 31.07.2012. (Weblink)

  • Vortragende/r: Hautz, Julia Co-AutorInnen: Füller, Johann; Hutter, Katja: Loyalty and its Impact on Consumers’ Innovation Community Engagement.
    10th Annual International Open and User Innovation Workshop, Boston, 31.07.2012. (Weblink)

  • Vortragende/r: Hautz, Julia Co-AutorInnen: Füller, Johann; Hutter, Katja: Brand loyalty and its impact on consumers’ innovation community engagement.
    19th International Product Development Management Conference, Manchester, 18.06.2012. (Weblink)

  • Vortragende/r: Hautz, Julia Co-AutorInnen: Hutter, Katja; Dennhardt, Severin; Füller, Johann: The Impact Of Social Media On Brand Awareness And Purchase Intention: The Case Of Mini On Facebook.
    41st European Marketing Academy Conference (EMAC), Lissabon, 23.05.2012. (Weblink)

  • Vortragende/r: Hutter, Katja Co-AutorInnen: Füller, Johann; Faullant, Rita: Drivers of innovation management 2.0 and employee-based innovation communities.
    19th International Product Development Management Conference, Manchester, 19.06.2012. (Weblink)

  • Vortragende/r: Hutter, Katja Co-AutorInnen: Füller, Johann; Faullant, Rita: The passion of user generated brands.
    41st European Marketing Academy Conference (EMAC), Lissabon, 23.05.2012. (Weblink)

  • Vortragende/r: Hutter, Katja Co-AutorInnen: Füller, Johann; Thürridl, Carina; Hautz, Julia: When the Crowd gets Messy – How to Avoid Open Innovation Disasters?
    Open Innovation: New Insights and Evidence Conference, London, 25.06.2012. (Weblink)

  • Vortragende/r: Koch, Giordano Co-AutorInnen: Füller, Johann; Hutter, Katja: Identifying Participants' Roles in Open Government Platforms and its Impact on Community Growth.
    10th Annual International Open and User Innovation Workshop, Boston, 31.07.2012. (Weblink)

  • Vortragende/r: Schroll, Roland Co-AutorInnen: Füller, Johann; Dennhardt, Severin; Hutter, Katja: The Value-Enhancing Role of Social Networks Around Brands: The Concept of Social Brand Value.
    Consumer-Brand Relationships Conference, Boston, 05.06.2012. (Weblink)

Vortrag bei Projektmeeting / Forschungskooperationstreffen
  • Vortragende/r: Hautz, Julia; Hutter, Katja: Social Network Analysis - Publikationszirkel.
    Meeting der Forschungsplattform 'Organizations and Society' (Publikationszirkel), Innsbruck, 04.05.2012.

Gastvorträge

Gastvortrag
  • Vortragende/r: Hutter, Katja: How to Establish an Online Innovation Community? The Role of Users and their Innovative Content.
    Hawaii Pacific University, Honolulu, 06.03.2012.



Projekte, Stipendien und sonstige Drittmittel 2012

Projekte

  • Hutter, Katja: Does Fairness Matter in Idea and Design Contests? The Perceived Fairness and its Consequences.
    Leopold-Franzens-Universität Innsbruck - Vizerektorat für Forschung, Förderbeiträge - Aktion D. Swarovski KG
    01.10.2011 - 30.06.2014

  • Hutter, Katja; Hautz, Julia: Good, Better, Best – How to identify the best contributions in online idea and design contests?
    Leopold-Franzens-Universität Innsbruck - Vizerektorat für Forschung, Nachwuchsfördermittel aus der Nachwuchsförderung der LFU
    01.10.2011 - 31.12.2013



Akademische Leistungen 2012

Preise, Auszeichnungen und Ehrungen

  • Hutter, Katja; Hautz, Julia; Füller, Johann; Mueller, Julia; Matzler, Kurt: Tudor Rickards and Susan Moger Best Paper Award 2011 by the Journal "Creativity and Innovation Management" (2012). (Weblink)

Betreuung von Abschlussarbeiten

  • Hutter, Katja: Oberhofer, Manuela: The Role of Online Community Behavior in Attitude Formation, Word-of-Mouth and Sampling Behavior on Consumers´ Final Purchase Decision (2012 - 2013).

  • Hutter, Katja: Decarli, Peter: Online Innovation Communities in the Public Sector (2012).

  • Hutter, Katja: Engelhardt, Ruben: Characteristics of Online Idea Competitions (2012).

  • Hutter, Katja: Hofherr, Regina Maria: Open Innovation within Companies
    How does Organizational Citizenship Behavior Affect Innovation Community Membership? (2012).

  • Hutter, Katja: Kathan, Wolfgang: Exploring Reciprocity in Innovation Contest Communities (2012).

  • Hutter, Katja: Northrup, Lukas Marvin: Heterophily in Innovation Competitions (2012).

  • Hutter, Katja: Großmann, Birgit: Co-Creation Communities as Product Endorsers - An Alternative to Celebrity Endorsers (2011 - 2012).

  • Hutter, Katja: Schneider, Stephanie: Eine Analyse der Online-Vertriebskanäle mit Fokussierung auf das Affiliate Marketing (2011 - 2012).



Publikationen 2011

Beiträge in Büchern / Zeitschriften

Zeitschriftenaufsatz (Originalarbeit)
  • Füller, Johann; Hutter, Katja; Faullant, Rita (2011): Why Co-Creation Experience matters? Creative Experience and its Impact on the Quantity and Quality of Creative Contributions.
    In: R & D Management 41/3, S. 259 - 273. (DOI)

  • Hutter, Katja; Hautz, Julia; Füller, Johann; Mueller, Julia; Matzler, Kurt (2011): Communitition: The Tension between Competition and Collaboration in Community-Based Design Contests.
    In: Creativity and Innovation Management 20/1, S. 3 - 21. (DOI)

  • Kohler, Thomas; Matzler, Kurt; Hutter, Katja; Thiemann, Robin; Füller, Johann (2011): Experience design for communities in virtual worlds: come for the attraction, stay for the interaction.
    In: International Journal of Web Based Communities 7/2, S. 174 - 188. (Weblink)

  • Müller, Julia; Abfalter, Dagmar; Hautz, Julia; Hutter, Katja; Matzler, Kurt; Raich, Margit (2011): Differences in corporate environmentalism – a comparative analysis of leading US and German companies.
    In: European Journal of International Management 5/2, S. 122 - 148. (DOI)

  • Müller, Julia; Hutter, Katja; Füller, Johann; Matzler, Kurt (2011): Virtual worlds as knowledge management platform – a practice-perspective.
    In: INFORMATION SYSTEMS JOURNAL 21/6, S. 479 - 501. (DOI)

Zeitschriftenbeitrag, transferorientierter
  • Füller, Johann; Hutter, Katja; Hautz, Julia; Matzler, Kurt (2011): Kollektive Kooperation. Im Web 2.0 erleben Ideenwettbewerbe eine Renaissance.
    In: Innovationsmanager 13, S. 22 - 24. (Weblink)



Vorträge 2011

Präsentationen auf Kongressen, Tagungen o.Ä.

Konferenzvortrag (auf Einreichung / Anmeldung)
  • Vortragende/r: Faullant, Rita; Hutter, Katja Co-AutorInnen: Füller, Johann; Gebauer, Hans: Fair play: Perceived fairness in idea and design contest communities and its behavioral consequences.
    18th International Product Development Management Conference, Delft, 06.06.2011. (Weblink)

  • Vortragende/r: Füller, Johann; Hutter, Katja Co-AutorInnen: Hautz, Julia: The Future of Crowdsourcing: from Idea Contests to MASSive Ideation.
    2011 World Conference on Mass Customization, Personalization, and Co-Creation: Bridging Mass Customization & Open Innovation, San Francisco, 18.11.2011. (Weblink)

  • Vortragende/r: Hautz, Julia Co-AutorInnen: Füller, Johann; Hutter, Katja; Matzler Kurt: The Good into the Pot, the Bad into the Crop: How to identify the best Designs?
    9th Annual International Open and User Innovation Workshop, Wien, 05.07.2011. (Weblink)

  • Vortragende/r: Hautz, Julia Co-AutorInnen: Hutter, Katja; Füller, Johann; Matzler, Kurt: “The good into the pot, the bad into the crop”: How to identify the best designs?
    18th International Product Development Management Conference, Delft, 06.06.2011. (Weblink)

  • Vortragende/r: Hutter, Katja Co-AutorInnen: Faullant, Rita; Füller, Johann; Gebauer, Johannes: Fair Play: Perceived Fairness and its Impact on Loyalty Change.
    9th Annual International Open and User Innovation Workshop, Wien, 05.07.2011. (Weblink)

  • Vortragende/r: Hutter, Katja Co-AutorInnen: Matzler, Kurt; Füller, Johann; Mühlbacher, Hans: The impact of customization on the attachment of products and underlying brands.
    18th International Product Development Management Conference, Delft, 06.06.2011. (Weblink)

  • Vortragende/r: Koch, Giordano Co-AutorInnen: Füller, Johann; Hutter, Katja: Open Government – Citizen Engagement into Policymaking.
    9th Annual International Open and User Innovation Workshop, Wien, 04.07.2011. (Weblink)

  • Vortragende/r: Matzler, Kurt Co-AutorInnen: Hutter, Katja; Hautz, Julia; Füller, Johann: The innovativeness of SMEs: Linking employee engagement, employee loyalty, and individual innovative behavior.
    18th International Product Development Management Conference, Delft, 07.06.2011. (Weblink)

Vortrag bei Projektmeeting / Forschungskooperationstreffen
  • Vortragende/r: Cepiku, Denita; Hutter, Katja; Oliveira, Pedro; Poggesi, Sara: Visualizing User Innovation in Health Care.
    3rd Peter Pribilla-Research Workshop, Leipzig, 11.10.2011. (Weblink)

Gastvorträge

Gastvortrag
  • Vortragende/r: Füller, Johann; Hutter, Katja: ScrapLab: How to find innovative and sustainable designs made of scrap? Impact of Incentive Preference on Contribution Behavior.
    Mason School of Business, Williamsburg, 21.10.2011.



Projekte, Stipendien und sonstige Drittmittel 2011

Projekte

  • Hutter, Katja: Does Fairness Matter in Idea and Design Contests? The Perceived Fairness and its Consequences.
    Leopold-Franzens-Universität Innsbruck - Vizerektorat für Forschung, Förderbeiträge - Aktion D. Swarovski KG
    01.10.2011 - 30.06.2014

  • Hutter, Katja: Produktvermarktung durch Communities. Communities als Unterstützer der Produktvermarktung.
    Leopold-Franzens-Universität Innsbruck - Vizerektorat für Forschung, Nachwuchsfördermittel aus der Nachwuchsförderung der LFU
    01.10.2010 - 30.11.2011

  • Hutter, Katja: Community-Driven Brand Creation. Community-Driven Brand Creation – How user generated content contribute to the social value of brands.
    Leopold-Franzens-Universität Innsbruck - Vizerektorat für Forschung, Hypo Tirol Bank Forschungsförderungspreis an der Leopold-Franzens-Universität Innsbruck
    01.08.2010 - 31.12.2011

  • Hutter, Katja; Hautz, Julia: Good, Better, Best – How to identify the best contributions in online idea and design contests?
    Leopold-Franzens-Universität Innsbruck - Vizerektorat für Forschung, Nachwuchsfördermittel aus der Nachwuchsförderung der LFU
    01.10.2011 - 31.12.2013



Akademische Leistungen 2011

Preise, Auszeichnungen und Ehrungen

  • Hutter, Katja: Anerkennungspreis der Jury des Preises der Landeshauptstadt Innsbruck für die wissenschaftliche Forschung an der Leopold-Franzens-Universität Innsbruck 2011 (2011). (Weblink)

  • Hutter, Katja: Rudolf Sallinger-Preis (2011). (Weblink)

Betreuung von Abschlussarbeiten

  • Hutter, Katja: Großmann, Birgit: Co-Creation Communities as Product Endorsers - An Alternative to Celebrity Endorsers (2011 - 2012).

  • Hutter, Katja: Schneider, Stephanie: Eine Analyse der Online-Vertriebskanäle mit Fokussierung auf das Affiliate Marketing (2011 - 2012).

  • Hutter, Katja: Kauert, Lisa: The Value of Social Media Activities for Companies and their Brands (2011).

  • Hutter, Katja: Paul, Felix Wilhelm: What You Connect is What You Get!
    An Exploratory Study on the Allocation of Real Innovators within Social Networks (2011).

  • Hutter, Katja: Rabanser, Tobias: Involving the Groundswell: Virtual Communities and Non-Profit Organizations (2011).

  • Hutter, Katja: Reichert, Julian Benjamin: The Value of Social Media Activities for Companies and their Brands (2011).

  • Hutter, Katja: Rotter, Natalie: Optimizing the Output of Idea - and Design Contests - Who are the "Right" Characters to Participate? (2011).

  • Hutter, Katja; Hautz, Julia: Repke, Karina: Open for Innovation - Applying the Concept of Open Innovation in Small and Medium-Sized Companies (2010 - 2011).



Publikationen 2010

Beiträge in Büchern / Zeitschriften

Zeitschriftenaufsatz (Originalarbeit)
  • Hutter, Katja; Hautz, Julia; Füller, Johann; Matzler, Kurt; Mayr, Andrea (2010): Ideenwettbewerbe als innovatives Markenbindungsinstrument.
    In: Marketing Review St.Gallen 4, S. 26 - 34. (Weblink)

Sammelbandaufsatz (Originalarbeit)
  • Matzler, Kurt; Bailom, Franz; Hutter, Katja (2010): Die Rolle von Intuition in strategischen Entscheidungen.
    In: Pechlaner, H.; Raich, M.; Schön, S.; Matzler, K.: Change Leadership - Den Wandel antizipieren und aktiv gestalten. Wiesbaden: Gabler Verlag (= Gabler Research), ISBN 978-3-8349-2325-7, S. 211 - 228.

Beitrag in Proceedingsband (Full Paper)
  • Füller, Johann; Möslein, Kathrin M.; Hutter, Katja; Haller, Jörg B. A. (2010): Evaluation Games – How to Make the Crowd your Jury.
    In: Fähnrich, Klaus-Peter; Franczyk, Bogdan: Informatik 2010: Service Science - Neue Perspektiven für die Informatik. Beiträge der 40. Jahrestagung der Gesellschaft für Informatik e.V. (GI), Band 1. Berlin - Bonn: Köllen (= Lecture Notes in Informatics, 175), ISBN 978-3-88579-269-7, S. 955 - 960. (Weblink)

Beitrag in Proceedingsband (Abstract)
  • Hautz, Julia; Hutter, Katja; Füller, Johann; Matzler, Kurt; Rieger, Markus (2010): How to Establish an Online Innovation Community? The Role of Users and their Innovative Content.
    In: Sprague, Ralph H.: Proceedings of the 43rd Hawaii International Conference on System Sciences. Los Alamitos: IEEE Computer Society Press.

  • Hutter, Katja (2010): Co-Creation Communities as Product Endorsers - an Alternative to Star Endorsers.
    In: Beckmann, Suzanne C.; Ringberg, Torsten; Ritter, Thomas: 39th EMAC Conference "The Six Senses – The Essentials of Marketing". Conference Proceedings. Copenhagen, 1-4 June 2010. Brüssel: European Marketing Academy, ISBN 978-87-92569-01-1.

  • Hutter, Katja (2010): The Who and Why of Participation in Online Innovation Communities: Roles of Different User Types and their Motivation.
    In: Proceedings of the European Academy of Management (EURAM) Conference 2010. Rom: Universität Tor Vergata / Università degli studi di Roma Tor Vergata.

  • Hutter, Katja; Hautz, Julia; Matzler, Kurt; Müller, Julia; Füller, Johann (2010): Communitition: The tension between competition and collaboration in community based design contests.
    In: Proceedings of the 17th International Product Development Management Conference. Murcia: University of Murcia.



Vorträge 2010

Präsentationen auf Kongressen, Tagungen o.Ä.

Konferenzvortrag (auf Einreichung / Anmeldung)
  • Vortragende/r: Füller, Johann; Hutter, Katja; Hautz, Julia Co-AutorInnen: Müller, Julia; Matzler, Kurt: Communitition: The Tension between Competition and Collaboration in Community Based Design Contests.
    8th Annual International Open and User Innovation Workshop, Cambridge, 02.08.2010. (Weblink)

  • Vortragende/r: Hautz, Julia Co-AutorInnen: Hutter, Katja; Füller, Johann; Matzler, Kurt: Where do the great ideas evolve: Exploring the Relationship between Network Position and Idea Quality.
    8th Annual International Open and User Innovation Workshop, Cambridge, 04.08.2010. (Weblink)

  • Vortragende/r: Hautz, Julia; Hutter, Katja Co-AutorInnen: Füller, Johann; Matzler, Kurt; Rieger, Markus: How to Establish an Online Innovation Community? The Role of Users and their Innovative Content.
    43rd Hawaii International Conference on System Sciences (HICSS 2010), Kauai, Hawaii, 08.01.2010.

  • Vortragende/r: Hutter, Katja: Co-Creation Communities as Product Endorsers - an Alternative to Star Endorsers.
    39th European Marketing Academy Conference (EMAC), Kopenhagen, 04.06.2010.

  • Vortragende/r: Hutter, Katja: The Who and Why of Participation in Online Innovation Communities: Roles of Different User Types and their Motivation.
    10th Annual European Academy of Management (EURAM) Conference, Rom, 21.05.2010.

  • Vortragende/r: Hutter, Katja Co-AutorInnen: Füller, Johann; Schmid, Matthias; Hautz, Julia; Gebauer, Johannes: What Motivates and Hinders Employees to Engage in Internal Innovation Communities?
    8th Annual International Open and User Innovation Workshop, Cambridge, 04.08.2010. (Weblink)

  • Vortragende/r: Hutter, Katja Co-AutorInnen: Hautz, Julia; Füller, Johann; Matzler, Kurt: Building an Online Innovation Community: Roles of User-Generated Content, User Types and Motivation.
    The R&D Management Conference 2010, Manchester, 30.06.2010.

  • Vortragende/r: Hutter, Katja Co-AutorInnen: Hautz, Julia; Füller, Johann; Matzler, Kurt: Where do the great ideas evolve? Exploring the relationship between network position and idea quality.
    The R&D Management Conference 2010, Manchester, 30.06.2010.

  • Vortragende/r: Hutter, Katja; Hautz, Julia; Matzler, Kurt Co-AutorInnen: Müller, Julia; Füller, Johann: Communitition: The tension between competition and collaboration in community based design contests.
    17th International Product Development Management Conference, Murcia, 15.06.2010.



Projekte, Stipendien und sonstige Drittmittel 2010

Projekte

  • Hutter, Katja: Produktvermarktung durch Communities. Communities als Unterstützer der Produktvermarktung.
    Leopold-Franzens-Universität Innsbruck - Vizerektorat für Forschung, Nachwuchsfördermittel aus der Nachwuchsförderung der LFU
    01.10.2010 - 30.11.2011

  • Hutter, Katja: Community-Driven Brand Creation. Community-Driven Brand Creation – How user generated content contribute to the social value of brands.
    Leopold-Franzens-Universität Innsbruck - Vizerektorat für Forschung, Hypo Tirol Bank Forschungsförderungspreis an der Leopold-Franzens-Universität Innsbruck
    01.08.2010 - 31.12.2011

  • Hutter, Katja: Innovation with idea&design contests. The "virtual" renaissance of idea and design contest and its competitive edge for companies.
    Leopold-Franzens-Universität Innsbruck - Vizerektorat für Forschung, Förderbeiträge - Aktion D. Swarovski KG
    01.12.2009 - 28.02.2010



Akademische Leistungen 2010

Dissertationen / Habilitationen

  • Hutter, Katja: Co-creation, collaboration and the creative potential of the crowd: The code of practice for community-based innovation (2010).

Preise, Auszeichnungen und Ehrungen

  • Hutter, Katja: Award of Excellence 2010 für herausragende Dissertationen verliehen vom Bundesministerium für Wissenschaft und Forschung (2010). (Weblink)

Betreuung von Abschlussarbeiten

  • Hutter, Katja; Hautz, Julia: Repke, Karina: Open for Innovation - Applying the Concept of Open Innovation in Small and Medium-Sized Companies (2010 - 2011).

  • Matzler, Kurt; Hautz, Julia; Hutter, Katja: Thürridl, Carina: Brand Ambassadors 2.0 : User-Generated Advertising and its Impact on Brands (2010).



Publikationen 2009

Beiträge in Büchern / Zeitschriften

Beitrag in Proceedingsband (Abstract)
  • Füller, Johann; Matzler, Kurt; Hutter, Katja (2009): Which Creativity Components Qualify Consumers to Engage in Open Innovation Projects? – Exploration of Asymmetrical Effects.
    In: Proceedings of the 16th International Product Development Management Conference "Managing Dualities in the Innovation Journey". Eigenverlag / Enschede: Universität Twente / Universiteit Twente.

  • Füller, Johann; Schmid, Matthias; Hautz, Julia; Hutter, Katja; Gebauer, Johannes; Kuhn, Michael (2009): What motivates and hinders employees to engage in internal innovation communities?
    In: Proceedings of the 2nd ISPIM Innovation Symposium. Eigenverlag.

  • Hautz, Julia; Müller, Julia; Abfalter, Dagmar E.; Hutter, Katja; Matzler, Kurt; Raich, Margit (2009): Corporate Environmentalism: A Comparative Analysis in Leading US and German Companies.
    In: Proceedings of the 2009 Annual Meeting of the Academy of Management. Chicago, Illinois, United States, August 7-11, 2009. Eigenverlag.

  • Müller, Julia; Hutter, Katja (2009): Connecting Innovators at IBM: Second Life as Innovation and Knowledge Community.
    In: Proceedings of the 16th International Product Development Management Conference "Managing Dualities in the Innovation Journey". Eigenverlag / Enschede: Universität Twente / Universiteit Twente.



Vorträge 2009

Präsentationen auf Kongressen, Tagungen o.Ä.

Konferenzvortrag (auf Einreichung / Anmeldung)
  • Vortragende/r: Hutter, Katja; Hautz, Julia: What motivates and hinders employees to engage in internal innovation communities?
    The 2nd ISPIM Innovation Symposium, New York City, 09.12.2009.

  • Vortragende/r: Matzler, Kurt; Hutter, Katja Co-AutorInnen: Füller, Johann: Which Creativity Components Qualify Consumers to Engage in Open Innovation Projects? - Exploration of Asymmetrical Effects.
    16th International Product Development Management Conference, Enschede, 09.06.2009.

  • Vortragende/r: Müller, Julia; Hutter, Katja: Connecting Innovators at IBM: Second Life as Innovation and Knowledge Community.
    16th International Product Development Management Conference, Enschede, 09.06.2009.



Projekte, Stipendien und sonstige Drittmittel 2009

Projekte

  • Hutter, Katja: Innovation with idea&design contests. The "virtual" renaissance of idea and design contest and its competitive edge for companies.
    Leopold-Franzens-Universität Innsbruck - Vizerektorat für Forschung, Förderbeiträge - Aktion D. Swarovski KG
    01.12.2009 - 28.02.2010



Akademische Leistungen 2009

Betreuung von Abschlussarbeiten

  • Matzler, Kurt; Hutter, Katja: Schmid, Matthias: Open Innovation within - Democratizing Innovation Company-Wide (2009).



Vorträge 2008

Präsentationen auf Kongressen, Tagungen o.Ä.

Vortrag bei Summer-/Winterschool
  • Vortragende/r: Hutter, Katja; Müller, Julia; Füller, Johann: Virtual Worlds as Knowledge Management Platform – The Case of Second Life at IBM.
    Advanced International Summer School, 10th Session, Managing Uncertainty and Competition Through Dynamic Learning Networks, Ostuni - Brindisi, 04.07.2008.