Marketing and Branding Guest Lecturers
Every semester we invite selected guest lecturers to bring some practical knowledge into the classrooms. If you have something interesting to say feel free to contact us!
Retail Lab Guest Speakers can be found here. All other guest speakers are listed below.
We thank all our guest lecturers for their interesting and valuble input!
SS 2015
Brand-related Behavior
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Thursday, 19-03-2015 09:00-10:30 SR 12 |
Guest: Lydia Choi-Johansson, PhD candidate, Linnaeus University, Sweden “Using Cultural Strategies When Entering New Markets: IKEA Korea Case” |
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Thursday, 26-03-2015 11:30-12:45 SR 12 |
Guest: DDr. Andreas Krenmayr, Team Leader Auditory Research Research&Development,MED-EL AUDIOVERSUM, Innsbruck “Fascination Audio” |
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Thursday, 23-04-2015 11:45-12:45 SR 12 |
Guest: Anita Schmidinger, BA SOS Children’s Villages International, “SOS Children's Villages - Donors in (E)motion” |
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Thursday, 30-04-2015 11:30-12:45 SR 12 |
Guest: Mag. Cäcilia Senfter BRAND+ Institut für mehrdimensionaleMarkenentwicklung, Wien “Meaningful Brands” |
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Thursday, 21-05-2015 11:30-12:45 SR 12 |
Ralf Weinberger or Lee-Anne Carter Trend and Design, D. Swarovski & Co., Wattens ‘New Trends in Fashion and Design’ |
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Tuesday, 02-06-2015 11:00-12:45 SR 12 |
Guest: Mag. Bernadette Decristoforo, Leiterin Projekte, Technisches Museum, Wien “Project Mobility” |
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Tuesday, 16-06-2015 11:00-12:45 SR 12 |
Guest: Christian Schnöller, Marketing, Area 47, “Extraordinary Experiences” |
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Have something interesting to say?
Contact us and become one of our guests lecturers!