French-Austrian-German Workshop 2012

 

November, 29th – December, 1st 2012
Innsbruck, Austria

Workshop Co-Chairs:
Hans Mühlbacher, Andrea Gröppel-Klein,
Patricia Gurviez, Abdelmajid Amine



The French-Austrian-German Workshop 2012 was successful!

Francophone and German speaking countries formerly had rather different research traditions and were separated by a language barrier. In times of globalization and social media, formerly separated cultural areas become increasingly connected. With the French-Austrian-German Workshop we intended to provide a platform for scientific exchange and networking between francophone and German speaking researchers, as well as researchers from all around the world who are interested in consumer research conducted in French and German.

The French-Austrian-German Workshop took place in Innsbruck from November 29th until December 1st, 2012. Our colleagues from France, Austria, and Germany shared the latest research insights in the area of consumer behavior with us. Furthermore, we enjoyed spending time with each other during a great social program, which consisted of a reception in the restaurant “Geislerei”, a visit at the “Christkindl Market” in Hall and the conference dinner in the restaurant “Schlosshotel Goldener Engl“. We would like to thank our guests as well as the “Frankreich Schwerpunkt der Universität Innsbruck” (“Le Pôle interdisciplinaire d’études françaises de l’Université d’Innsbruck”) for its organizational support.

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More pictures of the workshop are available here.



 

About the Workshop:

Francophone and German speaking countries formerly had rather different research traditions and were separated by a language barrier. In times of globalization and social media, formerly separated cultural areas become increasingly connected. With this workshop we intend to provide a platform for scientific exchange and networking between francophone and German speaking researchers, as well as researchers from all around the world who are interested in consumer research conducted in French and German.

Contributions should focus on latest theory development and findings regarding any aspect of consumer behavior. We invite theoretical, empirical, and methodological papers. Research applying quantitative methods is as welcome as qualitative and mixed methods research. The language of the workshop is English.

To encourage an intense scientific discussion we will keep the workshop small (not more than 50 participants, not more than 2 parallel tracks) and allot plenty of time for the presentation and discussion of competitive papers (45 minutes). To encourage informal exchange and networking between researchers, we plan two special dinner events in a typical Tyrolean pre-Christmas atmosphere.

Please electronically submit full competitive papers (no abstracts) following the submission procedure described below. We encourage you to submit your very best work: the copyright for the papers remains with the authors. Up to four top-rated papers of this workshop will have the opportunity to be revised for a “short track” submission to Marketing – Journal of Research and Management (Marketing JRM) which is the top Marketing Journal in Germany.

We are very much looking forward to welcoming you in Innsbruck!

 

Conference Venue:

Located in the heart of the Alps in close distance from the German and Italian borders, Innsbruck appears to be an ideal place for the French-Austrian-German Workshop, which intends to connect researchers from different cultural backgrounds. Innsbruck is well known for its historical heritage, its surrounding mountains and its traditional Tyrolean cuisine. Especially at Christmas, the city develops a special flair with its “Christkindl Market”, which will hopefully spread over to our workshop!

Click here for more information about Innsbruck:

All workshop sessions will be held at the University of Innsbruck. The Department of Strategic Management, Marketing and Tourism of the University of Innsbruck School of Management will host the conference.


Registration and Workshop Fee

Registration form:
Please find the registration form here

What is included?
We offer an “all inclusive” workshop package that includes: the fees for the workshop, the welcome reception on November 29th, all lunches, dinners, and drinks on November 30th and December 1st, 2012. Please note that there will be an early bird registration period that ends on October 15th, 2012. The late fee will be automatically charged if your payment has not been received by that date. Accommodation is not included in this package, but we will secure special rates in our 4 star workshop hotel.

Deadlines and rates:
Early Bird fee until October 15th, 2012: 290 € (250 € for AFM members)
Late Registration October 15th – November 15th, 2012: 320 € (280 € for AFM members)

Registration closes November 15th, 2012. There will be no onsite registration available as to keep track of the maximum number of participants.

Confirmation
Upon receipt of your registration form and payment we will confirm your participation in the workshop via e-mail.

Method of payment
Please use the IBAN information given on the registration form. All payments must be made in Euros. Payments must be made in advance by bank transfer.

Cancellation policy
In case you are unable to attend the meeting, a notification of cancellation must be sent to Sylvia von Wallpach (sylvia.von-wallpach@uibk.ac.at). Cancellation of registration received before October 15th, 2012 will be refunded less an administrative fee of EUR 50. After that time no refund of registration fee will be paid. Delegates who do not cancel and do not attend will not be refunded. The substitution by an alternative delegate is acceptable up until November 20th, 2012.


Accommodation:

Accommodation is not included in the workshop fee. We have secured reduced special rates in our four star workshop hotel “Grauer Bär”. Conveniently located in 5 minutes walking distance from both the city centre and the University of Innsbruck, School of Management the hotel offers special rates for workshop participants that include a rich breakfast buffet:

  • Standard Plus: 75 €/night (single)
  • Double bedroom: 115 €/night

Special rates are available until November, 1st 2012. When booking your room please mention the booking code “Workshop on Consumer Behavior, University of Innsbruck”:

Hotel Grauer Bär
Universitätsstr. 5-7
A-6020 Innsbruck | Tirol
AUSTRIA

Tel: +43 512 5924-0
Email: grauer-baer@innsbruck-hotels.at
Website: http://www.innsbruck-hotels.at/hotel-grauer-baer/das-hotel/index.php?lang=en

Please note that reservations are made on a first-come-first-serve basis.


Proceedings, Best Paper Award, and Publication Opportunities:

Proceedings:
All workshop participants will be provided with an electronic version of the submitted papers. The copyright for the papers remains with the authors.

Best Paper Award:
All accepted papers will be considered for a best paper award. The best paper award will be given to the paper recommended by the reviewers and selected by the scientific committee based on research contribution to the field of consumer behaviour, innovativeness, and rigour.

Publication Opportunity in Marketing JRM:
The authors of up to four top-rated papers of this workshop will be invited to revise for a “short track” submission to Marketing – Journal of Research and Management (Marketing JRM). The submission deadline is December, 15th. The special issue is to appear in 2013.

 

Important Deadlines – An Overview:

Full paper submissions June 1st, 2012
Notification to authors no later than September 1st, 2012
Revised papers due October 15th, 2012
Early bird registration (290 € / 250 € for AMF members) until October 15th, 2012
Late registration (320 € / 280 € for AFM members) October 15th – November 15th, 2012
Welcome reception November 29th, 2012, 7 pm
Workshop November 30th – December 1st, 2012

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Wir danken dem Frankreich-Schwerpunkt für die großzügige Unterstützung dieser Veranstaltung!