‘The Use of Forecast Accuracy Indicators to Improve Planning Quality: Insights from a Case Study’, a paper jointly written by Silvia Jordan (University of Innsbruck) and Martin Messner (University of Innsbruck) has been accepted for publication in the renowned journal European Accounting Review.

 

The authors explore the practical challenges that might emerge when firms use a performance measure for forecast accuracy.  Based on an in-depth case study the authors highlight two possible concerns with the use of forecast accuracy: concerns related to the limited degree of controllability of the performance measure and concerns with its goal congruence. They illustrate how organizational actors experienced these challenges and how they adapted their approach to forecast accuracy in response to them. Thus, also improving our understanding of how specific qualities of performance measures apply to "truth-inducing" indicators and how the particular organizational and market context can shape the quality of performance measures more generally.